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What Is Lead Generation In Digital Marketing? Basic Guide for Lead Generation In Digital Marketing.

  What Is Lead Generation In Digital Marketing?    In the realm of digital marketing, lead generation holds immense significance as it forms the foundation of business growth and success. This guide aims to provide a comprehensive understanding of lead generation in digital marketing, covering its definition, importance, strategies, and implementation. Whether you're a business owner, marketer, or aspiring digital marketer, this guide will equip you with the essential knowledge to harness the power of lead generation and maximize your marketing efforts.   I. Understanding Lead Generation. Lead generation is the process of identifying and cultivating potential customers or leads for a business's products or services. It involves capturing information about individuals who have expressed an interest in what the business offers and nurturing them until they become paying customers. In the digital marketing landscape, lead generation primarily revolves around online channels